Art and Copy


Part of our “New U.S. Indies and World Cinema” program and an official selection at the 2009 Sundance Film Festival.

Director: Doug Pray
Country: U.S. (2008)
Language: English
Running Time: 86 minutes
Screening: Sunday, March 29, 2009, 3:00 p.m.
Read Erik McClanahan’s review of this film.

Art & Copy reveals the stories behind, and the personal odysseys of, some of the most influential advertising visionaries of our time and their campaigns, including Lee Clow (Apple Computer 1984, and today’s iPod); Dan Wieden (”Just Do It”); Phyllis K. Robinson (the “me generation” with Clairol); Hal Riney (who helped President Reagan get re-elected); and George Lois (who saved MTV and Tommy Hilfiger overnight). Rare interviews with these industry legends begin to identify the elements that transform a slogan into a pop culture catch phrase.
This inspiring documentary captures the creative energy and passion behind the iconic campaigns that have had a profound impact on American culture.

Art & Copy was an official selection, and had its world premiere, at the 2009 Sundance Film Festival.

See a preview of Art & Copy.