Brian Lambert on the news media

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One thought on “Brian Lambert on the news media

  1. “The new newspaper doesn’t need sports.” Finally, someone states the obvious. Not only do newspapers not need sports; sports is not news, and no one pays for it. The percent of ad to copy in the sports section is around 5%, I’d guess from looking at the two local papers. If advertising has to support the copy, then the sports section is being subsidized by the rest of the paper. Perhaps the bookies should start their own publishing service. Oh really? They did? Ah. Sports.com…

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