The Daily Planet’s wide range of news sources and original content attracts some of the most diverse, engaged and active residents of the Twin Cities—join us as an advertiser! Over 120,000 visitors turn to the Twin Cities Daily Planet every month for original reporting and commentary by citizen contributors and the best of the neighborhood, community and ethnic press.
The Minnesota Society of Professional Journalists has twice awarded the Daily Planet its Page One Award for best Independent News Website. Here’s what SPJ’s judges said about the Daily Planet:
“The breadth and depth of this site is terrific. It connects on multiple fronts: reader engagement, neighborhood coverage, local opinions, updates and a strong commitment to a diversity of voices. Tcdailyplanet.net really taps the power of the medium to make the community part of the conversation – a lesson some of its competitors could benefit from.”
We recently changed our advertising options to offer more choices and better value. Options now include run of site ads; section and neighborhood sponsorships; and newsletters. Scroll down for details and downloads.
Daily Planet Advertising Rates
Run of Site:
Your choice of two premium ad formats:
Top leaderboard (every page except home),
Medium rectangle (every page)
1 month, 20K impressions: $200
3 months, 60K impressions: $550
6 months, 120K impressions: $1000
For more exposure, buy more than one share.
3 months, 60K impressions: $650
6 months, 120K impressions:$1100
Target your audience by sponsoring a specific section: Music, Theater, Movies, Food (TCFoodies) or Education. Your leaderboard ad will appear at the top of the section page, and every story that appears in that section. Guaranteed minimum of 20,000 impressions per month. (May include some run-of-site ads.) Minimum purchase 3 months.
Neighborhood cluster sponsorship: $100/month
Available for Southeast (University District). Other neighborhood clusters coming soon.
Your leaderboard appears on the top of all neighborhood home pages in the cluster. Minimum purchase 3 months. Guaranteed minimum of 10,000 impressions per month (may include some run-of-site ads.) Minimum purchase 3 months.
The Daily Planet publishes six different newsletters:
Daily Headlines (3,000 subscribers, 6x/week): $180/week
Arts Orbit Radar (2,600+ subscribers, 1x/week): $30/week
TCFoodies (600+ subscribers, 1x/week): $30/week
News of the University District Neighborhoods (1500+ subscribers, 2x/month): $60/issue
Education (120+ subscribers, 1x/week): $15/week, Minimum purchase – $180
For more information contact Jeremy Iggers at email@example.com / 612-802-0374.